Project management week4 Essay Example | Topics and Well Written Essays - 250 words

Project management week4 - Essay Example Perhaps the most important element of a communication plan is the audience, which receives and responds effectively to the message conveyed (Pritchard, 2014).   According to Taylor and Dow (2013), some critical audiences must be involved in effective communications plan in order for the message to gain wide acceptance. Pritchard (2014) states that the audiences vary greatly and they may include the project sponsor who is the main audience, professional groups, opinion leaders, employees, media, local community, and government. All the audiences differ greatly in opinion and they may respond variedly depending on their mood and the nature of the message in the communication plan (Ramsing, 2009). Essentially, the project sponsor, media, and the local community are the major stakeholders that will especially receive the full communication (Taylor & Dow, 2013). When it comes to the information that the audience will receive the project sponsor is entitled to full information including the confidential information while the local community ought to receive partially classified information (Tennyson & Ray, 2005). On the other hand, the media must only receive the general information to protect the project secrets. Concerning all the information, the communication plan will consist of verbal, written, and audio-visual information (Pritchard, 2014). It will apply to all the three groups of audiences, as comprehensively understand the info being communicated (Pritchard, 2014). The frequency with which the information will be shared will depend on the prevailing circumstances, as it will not be possible to gather all the stakeholders at once. Therefore, the project sponsor will receive the full copy of the communication plan while the public and the media will be kept updated daily (Ramsing, 2009). If the audiences do not receive the message effectively, then they will be separated into groups so that each group receives more attention

Case study about international expansion Example | Topics and Well Written Essays - 500 words

About international expansion - Case Study Example Ruth’s Chris did not consider this approach. Out of the four markets that the company operated internationally, the company noted that the current dining experience it offers its clients would be appropriate for new markets without risking confusion or dilution about the brand. In terms of penetration, Ruth’s Chris considered the option of adding more restaurants in the same market. Plans for implementing this strategy were underway, particularly in the case of new restaurants present in Canada. Nonetheless, the major drawback for affecting this approach is that the restaurants would not be able to offer ubiquitous serves compared to fast food establishments, such as McDonalds. Furthermore, it would not be possible for even for the world’s biggest cities to accommodate more than six steak houses owned by Ruth’s Chris. In terms of market development, the company aims at adding similar restaurants in different markets. This approach is obvious in terms of in creasing the revenue of Ruth’s Chris in four global markets, including Hong Kong, Canada, Taiwan, and Mexico. These franchisees would be profitable and provide testimony to the company (Sagepub, 2015). The diversification approach is the riskiest one for Ruth’s Chris to implement. By introducing new types of restaurants in different markets, the company would be forced to make major investments in the establishment of stores. In addition, the new stores would be different from the mother company, confusing the customers about the operations of the company. For instance, those customers who are loyal to the brand would perceive the different establishments differently, leading to loss of clients. As a result, the company would end up making losses, bringing down the overall competitiveness of the company in the global marketplace. To attract clients, Ruth’s Chris needs to come up with a strategy that would be appealing to different types of clients with different

Alcohol and Substance Abuse in Blacks and Whites Coursework

Alcohol and Substance Abuse in Blacks and Whites - Coursework Example Substance abuse and alcoholism have always invited debate on whether these are a medical problem or social problem. These addictions have been associated with serious medical conditions such as infections with HIV, and they have also been associated with social misbehavior. Substance abuse, also known as drug abuse, can be compared to a viral disease that spreads during an epidemic.   Substance abuse is the addition of an individual to the consumption of alcohol or other drugs despite having knowledge of problems related to such substances. Substance abuse and alcohol provide the individual with a temporary pleasure and gives a feeling of great happiness. Continuous use of such drugs makes the individual tolerant to its effects and may develop unusual withdrawal symptoms that may be detrimental to his/her overall health. The most useful and vibrant section of the society in the age group of 15-40 is widely affected by this grave and deadly habit.Types of drugs used by the populatio n in the United States also show ethnographic diversities such as alcohol-in-combination (32.7%), followed by cocaine (17.86%), and marijuana/hashish (14.64%). African-Americans have been found most commonly dosed with cocaine (56.53%), in emergency department cases, followed by alcohol-in-combination (40.21%), and heroine/morphine (23.37%). A specific report of 2000 on emergency department cases of cocaine overdose has revealed 43.39% of African-Americans and 34.2% Caucasians. A pattern of onset of substance use and alcoholism has been reported by many researchers. For example, it has been reported that Caucasians typically begin consumption of tobacco and alcohol at a younger age than African-Americans. Also, African-Americans have been found to develop cocaine and opiate dependence much after developing alcohol dependence, unlike Caucasians.  Ã‚   Role of culture in the consumption of alcohol has also been evidenced in these ethnographic groups. Alcohol consumption in certain cultures is allowed to a moderate extent, however, these groups are, at the same time, under the influence of society, peers, environment etc and deviation from these norms has become a very common feature. For example, alcohol consumption by Caucasians in comparison to African-Americans in the United States has been found higher and is linked to norms relating to alcohol use.

Love and Marriage in Geoffrey Chaucers Canterbury Tales

Love and Marriage in Geoffrey Chaucers Canterbury Tales Love and Marriage Insanities Making sense out of love and marriage ideals is not an easy task, especially as human actions in emotional circumstances do not follow any logic. It is a fact that has been proven consistently over time, across cultures and is also corroborated by many of the stories within Geoffrey Chaucers Canterbury Tales. In particular, The Knights Tale and The Millers Tale, that take place in two different social settings, make fun of conventional beliefs about love and marriage in the context of values such as bravery, street smartness, morality, and faithfulness. Through their plots, the narrators styles, and the contrast they set up between cherished and practiced values, the two tales highlight that human behavior in romantic situations is often unpredictable, crazy and colored by ones social class, confirming that there is no such thing as a model love or marriage. Although The Knights Tale plot is set in the halo of honor, chivalry and courtesy, the storys events and the characters actions show the silliness in how they treat love. As an example, the two cousins, Arcite and Palamon, are ready to kill each other for a woman neither of them has talked to. After escaping from the prison, Palamon discovers Arcites love for Emily and angrily challenges Arcite to a fight. Arcite responds, And I denounce all covenants that stand / Or are alleged, between you and me / remember love is free / And I will love her! I defy your might. (Chaucer 46) It is ironic that Arcite, who as a knight should keep his word and follow principles, is willing to break his earlier oath not to come in the way of his cousins love pursuit. Arcite justifies breaking his vow because as a free person he is not constrained whom he loves. He is willing to do whatever it takes to get Emily and doesnt care how strong Palamon is. Even though people can behave irrationally in matters involving love, both Palamon and Arcite are being stupid in this instance. Neither of them knows what Emily thinks. Isnt it exemplary love a two-way relationship? Whom are they courting and quarreling about? Are they willing to go to the extremes of killing each other for a woman who at this moment doesnt represent anything other than an image, symbol or trophy that theyve seen from a distance? What makes this even more bizarre is that Emily doesnt even want to get married. She prays to Goddess Diana, That I would be virgin all my life, / And would be neither mistress, no, nor wife. / of thy company, / A huntress walk the woodlands wild. (Chaucer 65) Emily doesnt like a mans company, prefers hunting and doesnt want to marry or bear children. This exposes the foolishness of what Arcite and Palamon were up to, even though they supposedly follow all the ideals of aristocratic class such as bravery, honor, bond and courtly love. The Knights Tale depiction of love is strongly influenced by its narrator, a knight, and his worldview. In the Prologue, the narrator is introduced as someone who followed chivalry, Truth, honour, generousness and courtesy. (Chaucer 4) Since in a knights world, bravery and physical fights resolve disputes, it is no wonder that in his story, a tournament clash is the best way to settle the rivalry between Emilys two suitors. She is no better than a trophy to be won in a contest. The King Theseus treats Emily, in the traditions of the aristocratic class, as a gift to win peace and harmony. Even though she apparently doesnt have any say, her suitors try to woo her with flowery language as per their traditions, customs and code of conduct. As an example, Arcite, while in prison, describes his feelings towards Emily to Palamon, And with a deep and piteous sigh he said: / The freshness of her beauty strikes me dead / Unless I at least see her day by day, / I am but dead (Chaucer 33) Arcit e is using fancy language to say that hell die if he doesnt the object of his love every day. Although the story represents love in flowery terms and as a bravery contest, reflecting the narrators perspective, the plot and characters actions speak of the irrational twists and turns in romantic pursuits. In contrast to the polished language and high-minded principles of the knights world, The Millers Tale depicts romantic situations in vulgar and comical tones, and in the process, makes fun of conventional dos and donts about love and marriage. As an example, the way Alison handles her two suitors, Nicholas and Absalon, is not only hilarious but also a not so subtle middle-class snub of the upper-class imposed view about love. When Alisons husband leaves for work, Nicholas tries to woo her with aggressive sexual advances. In response, she reacts, Swearing shed love him, with a solemn promise / To be at his disposal / When she could spy an opportunity. (Chaucer 91) She is so attracted to the street-smart Nicholas that she has no problems in being at his disposal. She just wants to wait for the right opportunity when it is safe for her to cheat on her husband. In stark contrast to falling for the physical advances of Nicholas, Alison refuses the dignified courtship of the parish clerk Absalon. Not only does she spurn his affection, she does so by tricking him to kiss her genitals. After this trickery, Teehee! she laughed, and clapped the, window to; / Off went poor Absalon sadly through the dark. (Chaucer 103) Alisons contrasting responses, towards her suitors, highlight the qualities, a middle-class girl like her, admires the most: street smartness, boldness and physical attraction represented by Nicholas. On the other hand, she humiliates Absalon, making a mockery of his gentlemanly approaches and sweet words. Further, by being part of an extra-marital affair, she is being unfaithful to her husband. She also participates in Nicholass scheme to deceive her naive husband, that ends up making him a laughing-stock of the town. When John fell from the boat and no one listened to him, Alison and Nicholas told the town people, That he was mad, Some sort of nonsense about Nowels Flood All started laughing at this lunacy. (Chaucer 105) This episode, in addition to her i nfidelity, was Alisons payback for her marriage with the much older carpenter and his extraordinary protective nature. Maybe, she was married to him because he was rich, a practice that was common in arranged marriages in the medieval middle class. The Millers Tale narrators drunkenness and middle-class perspective shapes his story in direct, crude, and vulgar terms. In the Prologue, he proudly states that One shouldnt be too inquisitive in life / Either about Gods secrets or ones wife. /Gods plenty all you could desire / better not enquire. (Chaucer 88) Through these words, the narrator expresses his view that men shouldnt care about their wives or Gods private affairs. There are lots of women in this world to choose from and men shouldnt ask about the rest. Maybe the narrator has loose morals. Or, his middle-class outlook conditions him to talk frankly about subjects like physical sex and infidelity. In the narrators real world, instant gratification is more practical than high-minded principles or morals. Its also an environment that rewards street smartness and land grab mindset of Nicholas and looks down upon the poetic verbiage of Absalon. In any case, the narrators choice of words and the substance of his tale sets up a significant contrast with the polished language and plot of the Knights Tale. Although the two tales, set in different social contexts, are influenced by their narrators style and language, both stories spotlight that there is no universal standard one can use to judge human actions in love and marriage. The Knights Tale, despite its depictions of idolized values such as honor, bravery, and courteousness, boils love down to essentially a competition instead of a two-way relationship. The Millers Tale, despite its vulgarity and crudeness, presents the day-to-day happenings in love and marriage in ordinary folks lives, in stark contrast to the ivory tower world of the aristocratic class. Both stories, however, confirm that human behavior in love and marriage circumstances is often moody, irrational and erratic. It is, therefore, foolish to make predictions about human behavior in such matters where ones heart rules the brain.

Ferris Beach: Automobiles and Motorcycles as Symbols :: McCorkle Ferris Beach Essays

Ferris Beach:  Ã‚   Automobiles and Motorcycles as Symbols  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚      During adolescence, one makes a transition from a child to a young adult. It is common for an adolescent to be confused and frustrated with new ideas regarding morals and beliefs. People, places, and experiences teach adolescents about life and how to handle different situations., and the environments of the individuals become instrumental for their development. In the novel Ferris Beach, Jill McCorkle provides an example of the learning process of an adolescent girl in the 1970's. Kate Burns accepts the changes of a shifting South and eventually embraces a change within herself. In McCorkle's novel, cars and highways provide an index for understanding the new changes in the South. At this time, cars became possessions of most families and the automobile's prevalence sparked many changes for adolescents in America. McCorkle uses the car in her novel as a "vehicle" for Kate Burns to learn about life and growing up. The car was first considered a common household item in the 1970's, which signified a sizable change in American life and increased opportunity for all people. One major change made with the increase in cars was the building of roads which McCorkle notes, "...Mrs. Poole rented out Brown's Econo Lodge on Old 301, which had gone bust with the building of I-95" (McCorkle 35). The process of the old Econo Lodge being torn down and replaced by the new road calls for a lot of physical changes. The destruction of the Econo Lodge is comparable to Kate losing her girlish attributes. As the new road is being paved, Kate's figure is maturing and taking on a more womanly shape. Most people enjoy knowing they have security in a situation and dislike periods of transition. Therefore, when towns across America experienced the construction of roads, citizens were anticipating and impatiently waiting its completion. Kate possess a similar attitude regarding the culmination of her adolescence. She lon gs for this growth to reach finality and hopes that she will someday appear as womanly as Angela, "...so young-looking and glamorous in her two-piece sparkly gold suit right below her navel (16).    The building of I-95 increased opportunities for those with cars. Distances between cities seemed shorter and many consumer goods became widely accessible. The ability to travel on modern roads allows Kate and her dad to make the trip to Ferris Beach.

Ansell Condoms Case Study Essay

Question 2: What are the pros and cons for Ansell acquiring a European competitor? In your opinion, is it a good idea? Pros Ansell will be able to get a greater share of the market in Europe. Acquiring a new company in Europe will help to build their portfolio. They should be able to increase their number of recognisable brands. Ansell will be able to acquire the new companies existing contracts and contacts. It will help to create a reduction of overcapacity in the industry. Increase sales/revenue. Cons It was mentioned that the companies that Ansell are thinking about taking over are in some financial difficulty at the moment so Ansell will have to take on that difficulty. There is an increased change of job cuts. It will be hard for Ansell so see all of the hidden liabilities the company may possess. Ansell will more than likely have to pay goodwill for the acquisition. Conclusion Overall in my opinion it would be a good idea for Ansell to try and acquire a European competitor because although there is some financial risk and it could be a difficult process I think that the pros that I mentioned above will outweigh the potential cons. Ansell will need to get a strategy in place to make sure that the takeover goes as smoothly as possible. Learning Points: * Condom market is extremely competitive This case study shows us that the condom market is extremely competitive with five main companies competing with each other and a large number of smaller companies continually trying to gain a greater market share. * Acquisition of European competitor good for Ansell It would be a good idea for Ansell to take over one of their smaller European competitors to try and increase their market share and increase their number of recognisable brands around the world.

Generation Gap Paper Essay

Refer to the â€Å"General requirements for all papers† found in your syllabus. Submit a 2-3 page short essay discussing Generation Gaps. How is your generation different from your grandparents? What personal changes do you see? Name cohort changes. Do you agree with age grading? (Pg 83) How do they apply to you and to your career choices? Can you see area of your current job, or career goal; where age grading might occur? (a tip to doing well on papers: answer all the questions systematically; one by one. If you don’t answer all the parts to the papers, you won’t get full credit!!! ) Don’t forget your 2 outside sources. You must submit this paper in the â€Å"writing assignments† icon on the home page. Trying to find differences from my generation to my grandparents generation is going to be hard for me. My grandfather on my dad’s side died when I was 12, my grandmother on my dad’s side died about 5 years ago but really, I wasn’t very close with her at all. My grandparents on my mom’s side I don’t remember at all. If I had to start somewhere in differences between my generation and my grandparents generation my views between what I knew from both sides of my families would differ greatly. Let’s start with my dad’s side. My grandfather was a hard working, self employed Real Estate agent. I’m not sure at what age he got into the Real Estate business but he was young. He was originally married to my grandmothers sister. When she died she made my grandfather promise to take care of her sister. He married my grandmother and not only took care of the kids he had with his 1st wife, but also the 14 kids he had with his 2nd wife (my grandmother). He took his responsibilities very seriously. Hard working, he kept his grievances to himself, any problems were taken care of or dealt with. He didn’t complain about his hard life. He just did what he had to do and took care of his family. You didn’t complain about your life. I remember my aunt telling me once, â€Å"You complained to grandpa and you got knocked on your butt. He always told us to be happy with what we have and if we weren’t stop bitching and get to changing it. † Through my dad’s family I saw how my grandparents were. Hard working, loyalty to your family, taking care of your responsibilities, but I also saw the dark side of those times. Keeping feelings withheld, the hard working never complain mentality has done it’s number on my dad and our family. My dad treated my sisters and I the same. We disrespect our parents, we got our butts whooped. We obeyed out of fear not respect. We saw my dad work 16 hour days on a farm, come home and be completely miserable. We saw our mother not for the loving mother or housewife she was, but the miserable, lonely woman she was made into. Although I was instilled with the same hard working values, loyalty and determination that my grandfather instilled into my dad, aunt’s and uncles, I also see the damage that my grandpa’s generation has done. Instead of hardworking loving families, I see tired, resentful, angry people. I too have a desire to work hard. But I also had hidden anger issues, depression and a controlling nature. Between these generations I see more of an acceptance to want to change the way we do things. Therapy, work programs, counseling, a better school environment for children. My dad and mom did not graduate from high school, nor did my grandparents. Yet they still had jobs, albeit not the best ones, but they worked. I’m not so quick to spank my kids. I want to teach them respect through love and kindness. I want to make sure they know their voices are heard and that they have choices. I want my kids to know that their choices will affect them and that there is a cause and effect for what they do. I want to make my children proud when I get into the profession that I have worked hard to get into. I also want to teach my kids the values that were taught to my parents, that were taught to their parents and probably taught to their parents.